Decoding Chanel’s Gen-Z Strategy

Perhaps no other brandA brand (or marque for car model) is a name, term, design, symbol or other feature that distinguishes one seller’s product from those of others.[2] Brands are used in business, marketing, and advertising. Initially, livestock branding was adopted to differentiate one person’s cattle from another’s by means of a distinctive symbol burned into the animal’s skin with a hot branding iron. is as deft as Chanel at extracting juice from ingénue endorsements. But as younger consumers turn away from traditional celebrities in favour of digital influencers, how will fashion’s most powerful luxury house adjust its strategy?

source:

https://www.businessoffashion.com/articles/professional/decoding-chanels-gen-z-strategy

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TRACEE ELLIS ROSS MADE THIS CHANEL SEQUIN DRESS LOOK EVEN BETTER THAN IT DID ON THE RUNWAY

It’s not exactly a new revelation that Tracee Ellis Ross is one of the most fashionable actresses of our time; she routinely tops best dressed lists and works with renowned stylist Karla Welch. Over the weekend, her impeccable styleStyle is a manner of doing or presenting things, especially a fashionable one. streak was going strong at a “Black-ish” event at PaleyFest in New York. For the occasion, Ellis Ross chose a silver-and-navy sequin gown, a look from Chanel’s Fall 2017 collection. And yes, she managed to make it look even better IRL than it did when it originally came down the runway. (Sorry, Karl.)

Source:

https://fashionista.com/2017/10/tracee-ellis-ross-paleyfest-chanel-gown

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Seaham’s little star Chanel honoured for her work for health charities – despite undergoing four open heart surgeries

AN INCREDIBLE youngster has been honoured for her work supporting health charities – despite undergoing four open heart surgeries by the age of three

Chanel Murrish, of Seaham is one of 24 children from across the UK who have been recognised by the British Citizen Youth Awards (BCYA).

The youngster was honoured for her amazing efforts at a formal presentation held at the Palace of Westminster.

Chanel was diagnosed with a rare medical condition – hypoplastic left heart syndrome with intact atrial septum – while she was still in the womb, meaning she would be born with just half a functioning heart.

Source:

http://www.thenorthernecho.co.uk/news/local/northdurham/peterlee/15618379.Little_star_Chanel_honoured_for_her_work_supporting_health_charities_____despite_undergoing_four_open_heart_surgeries/

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GET A WHIFF OF THIS This £18 M&S perfume apparently smells JUST like Chanel’s £105 Allure… and fans are already obsessed

FRUGAL fragrance fans believe they’ve found a scent that’s VERY similar to Chanel’s Allure.

They are adamant that a £18 alternative from M&S delivers the same appealing aroma as they designer version.

While the bottles only bear a slight resemblance, they both have floral and fruity notes.

Chanel’s is described as “A floral-fresh-oriental fragrance that is refined and elegant” and has a whiff of rose and vanilla.

In comparison, Marks and Spencer bill their New York bottle as “a rich sensual feminine fragrance” with “damask rose, vanilla and jasmine”.

Even though the fragrances are at two very different price points, reviewers have noticed similarities between them.

Shoppers who opt for 100ml of the high-street scent will make a whopping £87 saving.

And the M&S scent has five star reviews onlineThe terms “online” and “offline” have specific meanings in regard to computer technology and telecommunications in which “online” indicates a state of connectivity, while “offline” indicates a disconnected state. Common vernacular extended from their computing and telecommunication meanings and refers specifically to an internet connection. Lastly, in the area of human interaction and conversation, discussions taking place during a business meeting are “online”, while issues that do not concern all participants of the meeting should be “taken offline” — continued outside of the meeting., with one shopper proclaiming it is “Chanel on a budget”.

They added: “This perfume is absolutely gorgeous….I’ve worn this and had many comments about how lovely it is, with people thinking it’s Chanel!”

Another agreed: “This is incredibly good value for a scent that smells expensive.

“If you suit the scent of Chanel then go check this out! I have received so many compliments when I wear this.”

Source:

https://www.thesun.co.uk/fabulous/4745535/this-18-ms-perfume-apparently-smells-just-like-chanels-105-allure-and-fans-are-already-obsessed/

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Chanel Code Coco: The Watch Of The Moment

Chanel’s latest fashionFashion is a popular style or practice, especially in clothing, footwear, accessories, makeup, body piercing, or furniture. Fashion is a distinctive and often habitual trend in the style in which a person dresses. It is the prevailing styles in behaviour and the newest creations of textile designers.-forward timepiece, Code Coco, will have you falling head over heels. See how this versatile piece can play a part in your daily pleasures and pursuits

Chances are you haven’t come across a jewellery watch quite like Chanel’s stunning new Code Coco: it’s distinctive, edgy and oh-so luxurious.

Inspired by the clasp of the iconic Chanel 2.55 purse, the ultra-chic timepiece is a worthy successor to the trendy Boy.Friend watch the French fashion house launched a few years ago. The stylishly sophisticated Code Coco, made of stainless steel, features a rectangular black dial that flows seamlessly into a quilted bracelet. A rotating metal bar either exposes or conceals the time.

source:

https://hk.asiatatler.com/style/code-coco-the-watch-of-the-moment

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GIGI AND BELLA HADID COORDINATED IN CHANEL COATS AND THEY’VE NEVER LOOKED CHICER

Gigi and Bella Hadid proved last night that you’re never too old to coordinate outfits with your sibling. Although the 22- and 21-year-old didn’t commit to completely identical sisterly ensembles, the pair subtly matched in Chanel coatsA coat is a garment worn by both men and women,[1] for warmth or fashion. Coats typically have long sleeves and are open down the front, closing by means of buttons, zippers, hook-and-loop fasteners, toggles, a belt, or a combination of some of these. Other possible features include collars, shoulder straps and hoods. from the French house’s Pre-Fall 2017 collection.

Gigi channeled her go-to monochrome style in a tweed coat over a gray sweater dress with pewter sock boots and dangling earrings. Meanwhile Bella went the vampy route in a black lambskin coat, black pumps and caged studded gloves. Both outerwear pieces were accented with a thick Chanel logo belt at the waist.

These were fitting looks for the night, considering the Hadids attended a celebratory dinner honoring Karl Lagerfeld in NYC. Other A-listers in attendance included their mother Yolanda Hadid, Naomi Campbell, Kris Jenner and Mariah Carey, who performed.

Though Gigi and Bella stunned at the party, their best appearance took place as they exited the venue via freight elevator. They emerged holding hands as they strutted their way out.

Source:

http://www.harpersbazaar.com/celebrity/red-carpet-dresses/a13082814/gigi-hadid-bella-hadid-chanel-outfits/

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Chanel Code Coco Party

The clasp on Chanel’s signature 2.55 handbag was a source of inspiration for the design of its latest timepiece, the Code Coco. The watch also incorporates Chanel’s signature quilted motif and serves as a homage to the French brand’s heritage and trademark designDesign is the creation of a plan or convention for the construction of an object or a system (as in architectural blueprints, engineering drawings, business processes, circuit diagrams and sewing patterns).[1] Design has different connotations in different fields (see design disciplines below). In some cases the direct construction of an object (as in pottery, engineering, management, cowboy coding and graphic design) is also considered to be design.. To celebrate the occasion, a number of VIPs attended an exclusive cocktail party hosted by Chanel at Artistree. Quotes from Coco Chanel adorned the walls along with a collage of black and white photography, highlights from the event included the photo backdrop which resembled the iconic mirrored staircase in Coco Chanel’s Paris apartment.

source:

https://hk.asiatatler.com/events/chanel-code-coco-party

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Lily-Rose Depp Stuns in a Chanel Little Black Dress to Honor Karl Lagerfeld

When most people encounter Chanel for the first time, in the flesh, they have an appreciation of the iconic brand’s history and quality. When Lily-Rose Depp encountered the luxury brand for the first time, though, she was barely even stringing sentences together. The modelModel (people), a person in a role to promote, display, or advertise commercial products or to serve as a visual aide for people who are creating works of art., and daughter of the famous actor from whom her last name hails and longtime Chanel muse Vanessa Paradis, was just a baby when she experimented with Chanel, as she revealed at the WWD Honors event where the brand’s creative head Karl Lagerfeld was being honored. “My first memory of wearing Chanel was probably when I was still in diapers, going into my mom’s closet and picking out her Chanel heels and her dresses and stuff, even though I was swimming in them,” she told WWD.
It wasn’t long after that when she came face to face with the designer for the first time. “I met Karl when I was eight and I had horrible side bangs – like a Donald Trump comb-over,” she told Vogue UK Lagerfeld has also reflected on their early relationship, years before she would become a model for Chanel. “She used to come to the Chanel studio with her mother,” he said. “She was a very sweet child, but who would have thought she would have such a strong and defined personality this early on? The good thing is that she doesn’t look like her father or her mother. With her fragile physique, the mix is surprising and it creates something that is completely different. Lily-Rose is a young girl from a new generation with all the qualities of a star.”

source:

https://www.wmagazine.com/story/lily-rose-depp-chanel-little-black-dress

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The £9.99 party dress from H&M you need to know about

And we say that in singular form, but let’s face it, most of us already have a number of party invites under our belt and god forbid, we wear the same outfit for each.

If you want to look your best this festive seasonA season is a division of the year[1] marked by changes in weather, ecology, and amount of daylight. but are on a strict budget (this time of year can be a very expensive one) then maybe this will grab your attention…

We’ve found a gorgeous little velvet dress at H&M for under a tenner.

Source:

http://www.mirror.co.uk/3am/style/shopping/999-party-dress-hm-you-11394077

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From the Duchess of Cambridge to an H&M near you: how Erdem became the label we all want to wear

There are few things that will appeal to The Telegraph’s entire fashion team, which spans a 30-something year age gap. Of those few things, there are even fewer things that fall within affordable reach for all of us.

Which brings us to H&M’s latest collaboration, with Montreal-born Erdem Moralio?lu, which was showed on a catwalk in Los Angeles’s Wilshire Ebell Theatre last week. There is a black printed silk pyjama suit, a tweed skirt suit, a boyish checked coat. And then there are the dressesA dress (also known as a frock or a gown) is a garment consisting of a skirt with an attached bodice (or a matching bodice giving the effect of a one-piece garment)..

Moralio?lu may not yet be a household name, but you will have seen his dresses – Meghan Markle has worn one; the Duchess of Cambridge, several. Often, designers who become favourites with the royals are deemed too “safe” for the red carpet, but not so with Erdem: actresses Nicole Kidman, Sienna Miller, Claire Foy and Felicity Jones are all fans of his.

source:

http://www.telegraph.co.uk/fashion/shopping/duchess-cambridge-hm-near-erdem-became-label-want-wear/

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