ASOS:YOUR CARNIVAL-INSPIRED LOOK FOR SS19

It’s the August Bank Holiday, and you know what that means: Notting Hill Carnival is coming to London. Yep, the yearly celebration of Caribbean culture is back with its colourful parade, amazing food and banging street parties. And whether you’re in London hitting up the festivities (hello, next-day delivery), or just want to bring some of that Carnival flavour to your long-weekend line-up, we’ve got just the ‘fit…
Of course, if your Carnival itinerary involves actually dancing on a float, the traditional getup usually includes feathers and sparkles. But if you’re planning the slightly more subdued option of shaking your stuff in the street to a sound-system, embrace the OTT vibe via a bold colour in a streamlined silhouette.
Take this Reebok dress – it’s a sporty, laidback look that’s loud and proud, tapping into the neon trend that’s (still) everywhere ATM. While you might usually pair a statement piece like this with a plainer shoe, now’s the time to go for kaleidoscopic kicks like these Nike Air Max trainers – it is Carnival, after all. Plus, those cushioned soles are ideal for all that dancing you’ll be doing. For an extra touch of glam, some hoop earrings and skinny shades will finish it off nicely. And, of course, a slick bum bag so you’ve got both hands to enjoy that delicious Carnival food gracefully. Ideal.

Source:
https://www.asos.com/women/fashion-feed/2019_08_23-fri/a-carnival-inspired-look-2019/

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ASOS:HAIR & SKIN FOOD, TRIED & TESTED

From retinoids to acids, my fave beauty products are usually science-inspired and lab-made – the more they sting, the better. But with all this buzz about natural products reaching fever pitch, I’ve decided it’s high time for me to get back to basics with my line-up. And what better place to start then with some delicious foodie ingredients? After all, if it’s good enough to go in my stomach, it’s good enough to put on my face and hair…
While I’d love to be one of those people who artfully mixes a few ingredients in a bowl to create amazing beauty concoctions, when it comes down to it I really CBA. Thankfully, there are lots of brands doing the dirty work for me, and I put six of their products to the test to see if I can add a tasty touch to my regime. Keep scrolling to see how I got on.
Ginger and turmeric might be a combo you normally put in a curry, but I’ve heard they’re also a great duo to make your skin radiant. So I tried First Aid Beauty’s jelly mask, which combines the two spices with a nice dose of vitamin C and a pinch of beetroot extract. After cleansing in the morning, I slap lots of it onto my face, leaving it on as I have breakfast, and washing it off before I put on makeup. Its cooling formula makes my skin feel revitalised, awake and ready for the day. After a few uses my face feels super soft and smooth, and there’s a nice noticeable glow that’s garnered me a few compliments blushes. Top marks.
Next up, I tried the Aveda cherry and almond shampoo and conditioner. In keeping with our food theme, it’s got coconut-derived ingredients, babassu and almond oil, all of which injected my tresses with a dose of moisture. The ingredients are 98% naturally derived, which means there isn’t a sulphate in sight. The result is shiny, soft hair that is seriously bouncy and smells delicious. I’ll be bringing the travel essentials kit on my next hol – it comes with a handy texture spray as well.
The Yes To Cucumbers eye kit is supposed to remove eye bags, so naturally it was the first thing I reached for in the morning after a late night out. It comes with two masks; the first decreases puffiness and smoothes the eye area, and the second banishes dark circles and brightens the skin. Afterwards, I look like I’ve had 12 hours sleep instead of four. Ideal…
Our Face + Body team are obsessed with the new Garnier Ultimate Blends Vegan Hair Food, and I’ve been keen to try it for a while now. There are lots of fruity flavours, from coconut to papaya, but I went with banana. You can use it as a normal conditioner, a mask or just leave it in after washing… I’ve done all three, and the result is always the same: shiny, healthy-looking hair that smells amazing. Plus, at £7, it’s a super affordable way to give your hair a healthy lift. Sweeeet.
Anti-ageing products can leave my skin feeling tight and looking blotchy. So for something a bit kinder, I tried out Origins Plantscription Anti-Aging Serum. It contains lots of gentle nourishing ingredients like lemon peel and mandarin oil, plus raspberry and coffee extract. The best part? It sinks in straight away so I don’t need to wait for it to dry before I put on makeup in the morning. When applying it in the evening, I use a few drops of Elemis Superfood Oil to really give my skin a proper five-course meal. Whether or not I’ve found the elixir of youth remains to be seen, but my face feels smoother and looks plumper after a few uses.
Coco & Eve’s Coconut and Fig Hair Masque comes in a fancy box with a handy de-tangling comb, making it great gift for someone (especially yourself). After shampooing, I use the comb to spread it evenly on my hair, leaving it in for 10 minutes before washing out. Or I’ll keep it in for a couple of hours if I’m having a self-care Sunday moment – or even overnight and wash it out in the morning. My mane feels stronger and sleeker and my split ends appear to be getting better. Not quite a replacement for a hair cut, but a good way to keep my locks looking healthy between visits to the hairdresser.

Source:
https://www.asos.com/women/fashion-feed/2019_08_17-sat/beauty-test-drive-hair-and-skin-food/

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ASOS:6 SWEET COPENHAGEN STREET STYLE LOOKS

Official fashion cities like Paris and Milan are cool and all, but recently there’s a new kid on the block vying for the title of most stylish town. Yep, we’re talking about Copenhagen – from the catwalks to the streets, the Danish capital is making a serious mark on the sartorial scene. For evidence, you need only look to the city’s SS20 fashion week sidewalks earlier this month – and to give you a taster, we’ve picked six of the best looks for some seriously good August style inspo.
You can’t have a Scandinavian street-style roundup without paying homage to the region’s signature minimalism. And luckily, the look’s calling cards are also huge trends right now, from neutral tones to minimal denim. Here, stylist and fashion writer Sylvie Mus brings the vibes into 2019 with her long jean shorts, oversized tailoring and pared-back accessories. It’s the simple things…
Over the last few years we’ve seen a new era of Danish designers eschewing traditional Scandi minimalism in favour of a new eclecticism, with fashion-insider fave Ganni leading the way. Here, editor Hannah Baxter taps into the label’s cool-girl vibes with her Ganni check mini dress and cowboy boots. An ideal look for rainy August evenings, if you ask us.
Another Danish designer making waves ATM is Cecilie Bahnsen, and at Fashion Week the style set were showing their love in her couture-like creations. Take this pavement pounder; she looks ridiculously cute in the label’s uber-fem trapeze dress. Paired with statement earrings and pumps, this is a vibe that our four-year-old selves would approve of – and our 2019 selves, too.
Are quilted trousers set to be the next big trend for down below? If Alice Barbier’s on-point look is anything go by, the answer is yes. For now, we’ll be taking style notes from the influencer, opting for cargo pants (of which there are plenty this season), a mensy shirt, a white crop top and a bucket hat. A 90s dream that wouldn’t look out of place on an All Saints album cover.
We love when street-style research gives way to a whole new Instagram crush, and that’s what happened when we spotted this pic of Babba Rivera. Seen here in a gorgeous orange getup, our new favourite Swedish it girl is giving us a lesson in how to wear a bold shade top-to-actual-toenails. The mini bag, the barely-there heels, the shades… We. Are. Obsessed.
OK, a skintight legging co-ord may not work for every occasion, but Emili Sindlev (AKA Carrie Bradshaw’s doppelganger) makes it an option for daytime by adding an oversized blazer and some chunky sandals. Maybe not quite workwear appropriate, but ideal for a weekend brunch that turns into drinks, that turns into dancing. You know what we mean…

Source:
https://www.asos.com/women/fashion-feed/2019_08_14-wed/copenhagen-street-style-2019/

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ASOS:SNEAKERS IN 60 SECONDS: NIKE P-6000 & VANS

We love a challenge at ASOS – and what’s more challenging than trying to cram all the most coppable sneaker drops into 60 seconds of wildly entertaining video content? This week, Global Social Media Manager Sarah is taking on the tricky task. Check out her video below and keep scrolling for her fave styles with the highest add-to-bag potential. P.S: there’s also input from Chips, AKA the world’s cutest pug (don’t @ us).
‘First up we have the Nike P-6000. I love the white but I also really like the OG colourway in the white and red. I would wear these with straight-leg camo trousers and an off-the-shoulder white top for a super-cute daytime look.’
‘Next up we have the Sketchers D-Lite which is my festival trainer of choice. They’re cute, they’re comfy, and you can wear them for 24 hours and your feet aren’t going to fall out. They are chunky, so balance it out with a big T-shirt dress, cross-body bag and huge hoops.’
‘The Vans slip-ons are super popular for a reason. They do go with everything, and as a tall person these are a good go-to for an evening look – boxfresh, they can really work for a more dressy occasion.’
‘My favourite trainer of all time is the Nike Air Max 98. I like to take a colour from a sneaker and use that to inspire my whole look. In this case it’s neon green, and that could come in a cami bodycon dress and some winged sunglasses. Perfect for carnival.’

Source:
https://www.asos.com/women/fashion-feed/2019_08_13-tues/sneakers-in-60-seconds-12-08/

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ASOS:DISCOVER GHD’S INK ON PINK COLLECTION

Yes, ghd creates ‘good hair days’ instantly. But did you know they’ve also raised £10 million for breast cancer charities over the last 15 years? Celebrating their 15th anniversary, the brand continues this important work with their Ink On Pink collection, inspired by the story of tattooist David Allen. To find out more about the campaign and David’s incredible work with cancer survivors, check out our interview below with the Chicago-based artist. And don’t forget to pick up a styler from the collection – for every straightener bought, £10 will go to the charity Breast Cancer Now, so you’ll be doing a good thing for both your hair and a worthy cause.
Talk us through ghd’s Ink On Pink collection…
ghd got in contact with me a while ago about a collaboration, asking me to create a new design based on my work with cancer survivors and their mastectomy scars, to raise money for Breast Cancer Now. I’ve created an abstract floral design for two new limited-edition ghd straighteners: the Ink On Pink Gold Styler featuring dual-zone technology (which controls the optimum heat from root to tip) and the Ink On Pink Platinum+ Styler with the latest predictive technology.
Who is the face of the campaign?
ghd chose Grace Lombardo (pictured above) to be their muse and face of the campaign and it’s easy to see why. She’s able to articulate beautifully what she’s been through; like when she says, ‘Cancer takes away more than your breasts. It takes your hair, your confidence. But my tattoo is something I decided to have, because I wanted to take back control.’ This campaign is the way to tell the story of so many women who have been affected by cancer and to raise awareness and support Breast Cancer Now.
What made you decide to collaborate with ghd?
The reason I did it is because they truly care. The connection with ghd and this partnership makes sense. The amount of effort, thought and money they put into helping women with cancer all over the world is extraordinary. And they pick very specific charities to work with, so you know exactly where the money goes.
What’s the connection between your role and the role of a hairstylist?
I see similarities between my role and that of a hairdresser when someone is going through a sensitive time, like during cancer and chemotherapy. When I work with my clients, it takes time – we build their confidence back up together and these incredible women open up to me. Much like that time you spend with your hairstylist, that intimacy and power of transformation is akin to one another. It’s all about listening to their story.
Can you tell us about your mission as a tattoo artist?
I want to use art to help people heal. People come in from all over the world, but it’s about learning where the person is and how they see themselves. Based on that I then give them a design that caters to what they need. We spend two hours before we design the tattoo, learning how they communicate and how they want it to look.
What’s the story behind your illustrations?
I started designing illustrations 10 years ago (I was a graphic designer for a magazine before that) for women who have mastectomy scars to give them a tattoo and add to their story. I want people to see the power and the beauty of these women and the choices they made. It’s all about taking back control. I choose floral designs because some women have connections with different types of flowers: it can be a childhood memory, for example. Women seem to attach meaning to very specific flowers. They find beauty within it whether it’s rebirth or life.

Source:
https://www.asos.com/women/fashion-feed/2019_08_11-sun/ghd-ink-on-pink-collection-asos/

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ASOS:STYLISH CITY: LA

If you’re hopping off a plane at LAX (with a dream and a cardigan, à la Miley), here’s the lowdown on what to do, wear and see in the City of Angels. Whether you’re a beach bum heading for the sun and surf, or a super fan of the glam side of Hollywood, we’ve got the latest and greatest in Los Angeles right here.
Wear this
Visiting Southern California in late summer means you’re bound to feel the heat. Angelenos are famed for their laid-back yet polished style, and a great way to tap into the vibe on sunny days is via a high-waisted shorts and crop top combo. Finish the look with this season’s chunky trainers in boxfresh white. And whatever you do, don’t leave home without your sunglasses. Essential for shade (obvs), and they’ll add an extra layer of subtlety if you start getting starry-eyed in front of any celebs.
Stay here
With five counties and dozens of districts and neighbourhoods, you’re spoilt for choice when it comes to accommodation. For a touch of old Hollywood glamour, the iconic Beverly Hilton hotel is a go-to, with its Aqua Star pool and palm trees sprouting high above its balconies. Oh, and it also plays host to the legendary Golden Globes each year – Angelina Jolie famously jumped into the aforementioned pool after winning her second award. Alternatively, you can’t go wrong with an Airbnb by the beach – try Santa Monica with its fairground pier and surfy aesthetic for early risers and devoted gym bunnies.
Visit this
For some serious retail therapy, make Beverly Hills your first stop. It’s also got some must-see spots made famous by the movies, so since it’s the 25th anniversary of Clueless next year, why not take in the iconic locations from everyone’s fave chick flick? From the designer stores of Rodeo Drive, where Cher indulges in some stress-shopping after some way harsh words from Tai, to the Electric Fountain in Beverly Hills Triangle (where our heroine realises she does, in fact, love Josh), you can relive the movie while enjoying all the area’s hot spots.

Skater fans can ride their boards down from Santa Monica Pier to Venice Beach, where you can flip trick your way around the massive skatepark (worth a watch to see some seriously impressive skills even if you’re not a pro yourself). Rather be in the water than next to it? Up your surf game with some lessons at AquaSurf, available at various locations along the southern California coastline.

Fitness fanatics can get their kicks with a hike up to Griffith Observatory for unbeatable views of the entire city (Hollywood sign included). And when you’re up for a refresh after all the LA-style exercise, head to Nate ‘n Al’s for an all-star American meal, or up the ante with drinks at The BLVD at the Beverly Wilshire – the the signature ‘Feeling Pretty’ cocktail pays homage to the hotel’s Pretty Woman setting.

Source:
https://www.asos.com/women/fashion-feed/2019_08_10-sat/stylish-city-los-angeles-2019/

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ASOS:ASOSERS WEAR LOW-KEY LUXE

OK, so ‘low-key’ and ‘luxe’ are two of those terms that you probably see in high-fashion magazines all the time, but what do they actually mean? Well, let us break it down for you: it’s all about smart, sophisticated dressing that is relaxed and, most importantly: comfortable. To show you what we mean, here’s four of our ASOSers to demonstrate how it’s done…
There is quite possibly nothing better than a dress that is easy and elegant at the same time; it’s guaranteed to be your go-to for those days when you can’t find anything to wear. Here, CRM executive Bethany looks low-key AF in this zebra-print number. To give the baggier silhouette that extra bit of structure, she’s added a belt for a little bit more polish. Genius.
Next up, we have another one-piece wonder that will make your life a helluva lot easier: the utility jumpsuit. And here, Marketing Graduate Georgina shows us how true that is, especially when said all-in-one comes in a sweet coffee shade like her number does. Pair with cons and a knowing smile, cos you’ve just won at low-key luxe.
Hands up if you have a favourite pair of trousers that would leave your heartbroken if they ever finally kicked the bucket? (Which is very possible considering the amount of times you wear them each week.) CRM Strategy Executive Mel’s pinstripe pants are the perfect example. They’re smart, comfy and classic – just add a white tee and some slides and you’ve got the perfect Monday workwear look. Especially after a weekend of partying that little bit too hard (we’ve all been there).
And finally, Project Coordinator Genevieve shows us what happens when an apron silhouette meets low-key luxe: this wonderfully chic grey dress. The definition of understated elegance, this is one our Parisian friends and their excellent taste would approve of. Add chunky sandals for a bit of an edge. Ooh la la.

Source:
https://www.asos.com/women/fashion-feed/2019_08_06-tues/asosers-wear-laidback-luxe-2019/

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ASOS:SNEAKER UPDATE: ADIDAS CONTINENTAL 80 VULC

If your add-to-bag rate for new sneakers is becoming an issue, we’re sorry but very much not sorry for this next piece of info. A new drop from the ever-cool adidas Originals collection has just landed on ASOS. What’s more, the latest sneaker – the Continental 80 Vulc – is a sweet 80s throwback updated with a skater-style vulcanised sole, which just means they’ve been given a tough-but-still-flexible makeover. Ideal.
For those of you who like to keep your crep collection low-key but still fresh AF, the almost-all-white vulcs above are a great start. And as they’ll pretty much match everything you already own, the styling options are endless. A sporty lightweight jacket-and-skirt combo from adi is a great place to start though, particularly for conquering those tricky transitional climes.
If, however, you like to make more of a statement with your kicks, there’s no bolder colourway than the sunburst yellow. Immediately noticeable, it’s an easy way to top off your look. Keep adi’s sportswear-based roots peaking nicely with a varsity-style shirt and comfy joggers – and that’s your casual look locked down all the way through to winter.

Source:
https://www.asos.com/women/fashion-feed/2019_08_05-mon/new-sneaker-drop-adidas-continental-80-vulc/

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ASOS:NEW DROP: NEW BALANCE

New Balance – the dad-trainer OGs – are back with two new updates on 90s classics: the 997H and 997S. Both feature a more streamlined silhouette, with the 997S sat atop the brand’s squishiest cushioning to date and the 997H representing with pops of bold colour – you know, to match all that neon you’ve been wearing all summer. Don’t take our word for it though – take a peep at how the ASOS Insiders are styling out the new classics.
Jana takes the term ‘cute co-ord’ to a whole new level by pairing her hot pink duo with some fresh 997H kicks. To break up the look, she’s layered it with a black long-sleeve tee and finished the ‘fit with a matching belt bag and scrunchie to pick out the detailing in her sneakers. Tens across the board!
No one does chic quite like Syana, and we’re loving the girly vibe she’s given her 997S sneaks. This black and white colourway means you can have a lot of fun with the rest of the outfit, so make like our fave Frenchie and team up a tie-dye slip skirt with a crisp white shirt and lace socks for a sweet summer look.

Source:
https://www.asos.com/women/fashion-feed/2019_08_04-sun/asos-insiders-in-new-balance-2019/

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ASOS:ASOS INSIDERS IN SUMMER DRESSES

It’s nearly August and by now you’ve probably exhausted all of the dresses in your summer line-up. Which means there’s only one thing left to do: top up your frock collection. And in case you need some inspiration, we’ve put together a snapshot of the pieces the ASOS Insiders are wearing RN. Time to get dressed…
Nothing says summer lovin’ quite like a pastel floral frock – see ASOS Scarlett’s look for details. Wear it with high-top Cons and some gold chains for a laidback look. Background bunting optional.
Florals for summer can actually be groundbreaking, according to ASOS Lotte’s dress. This bold artsy motif is a fresh-AF take on petal power. Match your shoes, your phone case and your background and you’re good to go.
It’s been around a while but lingerie-vibe daywear is still happening. And ASOS Jana sure does look banging in her boudoir-inspired slip dress. To make it a touch more cool, layer it over a T-shirt like Jana and add Air Force 1s.
Snake print is the new neutral and a maxi dress like ASOS Syana’s is ideal for your warm-weather work repertoire. Make like Syana and wear with a mini bag and oversized shades. SSStunning.
We are 100% here for how ASOS Jazmynne has paired this neon green dream with a pink cowboy hat and shocking yellow trainers – could this look be any better? But for something a bit more low-key, you could always match this one with some barely-there heels for a night out or a late-summer wedding.

Source:
https://www.asos.com/women/fashion-feed/2019_07_30-tues/asos-insiders-in-new-season-dresses/

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