H&M: BE A LITTLE BOLD LIKE NIL NINAT

For all those ”can I really pull this off?” moments, immediately go to Nil Ninat’s

Instagram for some brave inspiration. In her personal styleStyle is a manner of doing or presenting things, especially a fashionable

one. universe, there are no wrongs – only a lot of rights. See-through PVC

trousers? Yes, of course. Thigh-high silver boots paired with red patent trousers? Why

not? But style blogger and street style favourite Nil Ninat is more than head-turning

combos. Her everyday style spans from rock ‘n’ roll chic classics to sporty staples and

elegant evening gowns. Swipe or scroll to see how she styles this season’s best and

boldest H&M trends!

WHAT IS YOUR SIGNATURE STYLE?
”A mix of vintage and new. My style really reflects me, my personality.”

WHO IS YOUR STYLE ICON?
”I am always interested in finding new and fresh inspiration from women, men, art,

architecture, cities, nature, magazines… So many people inspire me. Top of mind: Loulou

de la Falaise, Kate Moss, Madonna.”

WHERE IS YOUR FAVOURITE PLACE ON EARTH?
”Wherever I’m truly happy.”

WHAT IS YOUR FAVOURITE FOOD?
”Homemade Turkish traditional food. You will never know until you try it!”

WHAT DID YOU LOOK LIKE IN HIGH SCHOOL?
”I was a rhythmic gymnast for a long time, from kindergarten to university. So my

wardrobe was full of leggings, jeansJeans are

trousers typically made from denim or dungaree cloth. Often the term “jeans” refers to a

particular style of pants, called “blue jeans,” which were invented by Jacob Davis in

1871[1] and patented by Davis and Levi Strauss on May 20, 1873. Originally designed for

cowboys and miners, jeans became popular in the 1950s among teenagers, especially members

of the greaser subculture. and t-shirts. I was definitely more sporty. It’s

unbelievable how my style has changed.”

WHAT IS YOUR GO-TO LOOK?
”A pair of jeans that fits perfectly, an ’80s or ’90s style leather jacketA jacket is a mid stomach length garment for

the upper body. A jacket typically has sleeves, and fastens in the front or slightly on

the side. A jacket is generally lighter, tighter-fitting, and less insulating than a coat,

which is outerwear. Some jackets are fashionable, while others serve as protective

clothing., black boots and a pair of sunglasses. Effortless and comfortable.”

WHY IS FASHION IMPORTANT?
Fashion is a sort of a lifestyle, a way to live your life as you like. Fashion comes very

instinctively to me.”

IF YOU COULD GO BACK IN HISTORY, WHAT FASHION ERA WOULD YOU LIKE TO LIVE IN?
”I would say the late ’80s and ’90s.”

WHAT ITEM WOULD YOU NEVER PART FROM?
”The silver earrings I got from my mother.”

WHAT IS YOUR GUILTY FASHION PLEASURE?
”Jackets and boots! They’re essential to my outfits.”

WHO WOULD YOU LIKE TO MEET?
”Too many! Freddie Mercury, Johnny Depp – just to mention two of them.”

WHAT DO YOU NEED RIGHT NOW?
”The beach!”

WHAT IS YOUR LATEST BEAUTY DISCOVERY?
”That a good shampoo and a hairspray can take you far!”

WHO DO YOU STALK ON INSTAGRAM?
”Oh, let me think… No one :)”

source:
http://www2.hm.com/en_us/life/fashion/everyday-icon/be-a-little-bold-like-nil-ninat.html

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H&M: SUMMER’S 9 MOST STYLISH SUNGLASSES

THE RETRO FLIRT
The ’70s and ’80s trend is both bigger and bolder this season. Go for an updated version

of the aviator frame, or an uber-hip shield-inspired styleStyle is a manner of doing or presenting things, especially a fashionable

one..

THE OVAL STATEMENT
The thick, oval frames Guindilla is wearing in the right image is one of this season’s

trendiest styles.

THE SLIM CAT-EYE
Yes, we’ve seen them on every celebrity around the globe, and no, we still haven’t had

enough.

THE COLOUR POP
Colourful frames are the perfect summerSummer

is the hottest of the four temperate seasons, falling between spring and autumn. At the

summer solstice, the days are longest and the nights are shortest, with day-length

decreasing as the season progresses after the solstice. The date of the beginning of

summer varies according to climate, tradition and culture, but when it is summer in the

Northern Hemisphere, it is winter in the Southern Hemisphere, and vice versa.

shades. Yellow is this season’s trend colour, so this pair will earn you extra fashionFashion is a popular style or practice,

especially in clothing, footwear, accessories, makeup, body piercing, or furniture.

Fashion is a distinctive and often habitual trend in the style in which a person dresses.

It is the prevailing styles in behaviour and the newest creations of textile

designers. points.

source:
http://www2.hm.com/en_us/life/fashion/featured-fashion/summer-s-9-most-stylish-

sunglasses.html

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H&M: DRESSING FOR A LONG DAY AT THE BEACH

A BIKINI PERFECT FOR SUNBATHING
Sure, there are more intricate styles this season, but we tend to return to the classic

triangle bikiniA bikini is usually a women’s abbreviated two-piece swimsuit with a bra top for the chest and underwear cut below the navel.. Simple and comfortable, perfect for catching sunrays – just loosen the

straps if you want to avoid tan lines. If you’re still chasing trend points, go for a

bright yellow one.

READY FOR LUNCH WITH A SIMPLE THROW-OVER
The one-piece we always pack in our beach bag: a classic, oversized white shirtA shirt is a cloth garment for the upper body.. Perfect

when it’s time for a picnic and you feel like covering up a bit. A clever styling trick

is to fasten the buttons imperfectly and to roll up the sleeves – this will keep the look

beachy and not too formal.

A FLOWY DRESS FOR AFTER-BEACH DRINKS
There’s no better feeling than going straight from the beach to sundown hangouts. Embrace

your beachy, slightly tousled hair and sun-kissed complexion! Opt for a flowy dressA dress (also known as a frock or a gown) is a garment consisting of a skirt with an attached bodice (or a matching bodice giving the effect of a one-piece garment). that

won’t cling to warm and salty skin, and add cute accessories – like an on-trend straw

bag and strappy sandals – to complete the look.

source:
http://www2.hm.com/en_us/life/fashion/the-tryout/dressing-for-a-long-day-at-the-beach.html

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H&M: ELLIE AND NURIA ARE RIVIERA-READY

Exactly halfway between Paris and Rome lies Menton. A coastal town that is so captivating that generations of royals and nobles – including Queen Victoria, Winston Churchill and the princes of Monaco – have spent time in the little village that hides behind the Maritime Alps and is embedded among lush botanical gardens, lemon tree plantations and picturesque pastel houses.

Ellie, the styleStyle is a manner of doing or presenting things, especially a fashionable one. maven behind Slipintostyle, grew up in Martinique but moved to the south of France at 20. After four years on the glittering stretch of coastline, she relocated to Paris, but still makes her way down south whenever she gets a chance.

“There’s a very special atmosphere down here that’s different from anywhere else in France. The people are so hospitable, and there’s an air of mid-century glamour that creates a pretty unique lifestyle. Film classics like Bonjour Tristesse, To Catch a Thief and La Piscine still convey a pretty accurate picture of what the Riviera is like.”

When the word style slips into question, Ellie lights up even more. A self-proclaimed shoesA shoe is an item of footwear intended to protect and comfort the human foot while doing various activities. Shoes are also used as an item of decoration. The design of shoes has varied enormously through time and from culture to culture, with appearance originally being tied to function. and mini-bag aficionado, she launched her inspirational account just over a year ago and has gained both followers and made fashion friends since. One of them is photographer, creative director and style icon Nuria Val.

“I got into fashion very early on. It all started with me always observing how my mother got ready for work in the 90s and 00s, how elegant and chic she was. She’s still my fashionFashion is a popular style or practice, especially in clothing, footwear, accessories, makeup, body piercing, or furniture. Fashion is a distinctive and often habitual trend in the style in which a person dresses. It is the prevailing styles in behaviour and the newest creations of textile designers. icon,” Ellie says and continues: “Coming from the Caribbean, I’ve always been really into bright colors, big prints, and mixing and matching things together.”

With Nuria fresh in from Barcelona, the Mediterranean is calling.

For a perfect summer day, Nuria and Ellie keep their packing lists short and sweet: fruit, sunglasses, ice cream, kaftans, playing cards and – of course – swimsuits, bikinis, and some more swimsuits.

“I usually just bring a friend, some fruit and my favorite music. Then we eat and talk and sunbathe all day long. It’s perfect,” Ellie says.

The two have a lot of things in common, but their love of nature might be their biggest shared passion – drawing inspiration from it in all they do. Further proof of this is the fact that they both concur that summer style is just a different term for always wearing bikinis or swimsuits underneath any outfit to be ready to plunge in at any given time. Function is always the most important thing when it comes to beachwear.

“All my inspiration and motivation come from nature. Wherever I travel, my goal is always to find something different and something beautiful,” Nuria says as she stares at the sea wearing a one-shoulder bikini paired with a crisp cotton shirt.

source:
http://www2.hm.com/en_us/life/culture/travel/riviera-ready.html

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H&M: HOW TO CREATE GLOWING SKIN WITH BRONZER

Keeping things natural have always been Nuria Val’s watchwords. With a full face of

freckles and a tan that doesn’t quit, the best beauty trick the Barcelona-based

photographer and styleStyle is a manner of

doing or presenting things, especially a fashionable one. icon has up her sleeve is

creating the perfect summer glow.

“My makeup routine is pretty natural and simple. I clean my skin and I use some

moisturizer to hydrate it. After that I put some highlighter on and I do my eyebrows,”

she says during her journey on The Summer Express.

To enhance her summerSummer is the hottest of

the four temperate seasons, falling between spring and autumn. At the summer solstice, the

days are longest and the nights are shortest, with day-length decreasing as the season

progresses after the solstice. The date of the beginning of summer varies according to

climate, tradition and culture, but when it is summer in the Northern Hemisphere, it is

winter in the Southern Hemisphere, and vice versa. glow, Nuria applies H&M Beauty’s

Bronzing Drops to her cheekbones, nose, jawline and along her hairline. Then she applies

H&M Beauty’s Blusher Highlighter Travel Duo to the high points of her face and a few

brushes on the apples of her cheeks.

“To achieve the perfect summer glow, I love mixing the best productIn marketing, a product is anything that can

be offered to a market that might satisfy a want or need. In retailing, products are

called merchandise. In manufacturing, products are bought as raw materials and sold as

finished goods. Commodities are usually raw materials such as metals and agricultural

products, but a commodity can also be anything widely available in the open market.

for my skin while keeping it as natural as possible.”

WHAT’S ONE BEAUTY PRODUCT YOU CAN’T LEAVE HOME WITHOUT?
“A highlighter palette.”

Nuria’s fashion and beauty style always depends on where she’s at, what mood she’s in and

– most importantly – what her plan is. In the summer, the best plan is always to focus

less on eyes and let your lips be in focus.

WHAT’S YOUR SECRET TO PERFECT SUMMER LIPS?
“Simple – first I put some lip balm on and then I just dab some color on with my

fingers.”

WHAT KIND OF LIPSTICK ARE YOU INTO?
“I love matte red for the lips, it’s my favorite. For the shades I use creamy ones in

brown tones that I use also for the cheeks.”

source:
http://www2.hm.com/en_us/life/beauty/good-looks/how-to-create-glowing-skin-with-

bronzer-.html

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H&M: CLASSIC STRIPES – THE MODERN WAY

THE NEW SILHOUETTE
Try a new way to wear your favorite blouseA blouse is a loose-fitting upper garment that was formerly worn by workmen, peasants, artists, women and children.[1] It is typically gathered at the waist or hips (by a waistband or belt) so that it hangs loosely (“blouses”[2]) over the wearer’s body.
– stylists and Insta-darlings are experts on these simple but clever styling tricks. Simply tie a knot at the waist to create a new silhouette, and partner with a pair of loose-fit shorts for effortless elegance.

THE DOUBLE-UP
The quickest way to make a classic print more interesting – add more prints! Contrasting stripes make the look a little less preppy and a lot more cool and chic.

THE SUBTLE STATEMENTS
For a perfect hint of seaside chic – layer an on-trend, voluminous blouse over a classic, striped SwimsuitSwimwear is clothing designed to be worn by people engaging in a water-based activity or water sports, such as swimming, diving and surfing, or sun-orientated activities, such as sun bathing., or tie a scarf around your head and wear it with this season’s best sunglasses. Classy and cool.

THE TRENDY KIMONO
A linen-mix kimonoThe kimono(きもの) (着物?)[1] is a Japanese traditional garment. The word “kimono”, which actually means a “thing to wear” (ki “wear” and mono “thing”),[2] has come to denote these full-length robes. The standard plural of the word kimono in English is kimonos,[3] but the unmarked Japanese plural kimono is also sometimes used. Kimono is always used in important festival or formal moments, it is the representative of polite and a very formal clothing. is the best thing you can wear to the beach (and anywhere else) this summer. Pair with simple sandals and a salty, wet hairstyle.

source:
http://www2.hm.com/en_us/life/fashion/the-tryout/classic-stripes—the-modern-way.html

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H&M: GOODBYE SUMMER

Our favorite fashion season? The one in-between: When brisker air calls for knit sweaterA sweater (American English) is a knitted garment intended to cover the torso and arms.[1] A sweater is either a pullover or a cardigan, distinguished in that cardigans open at the front while pullovers do not. In British English, a pullover may also be called a jumper or jersey, and there is no hypernym equivalent to sweater covering both pullovers and cardigans. and long-sleeved dresses, but the sun is still warm enough for bare legs.

We escaped the city for one final weekend at the summer house – this is what we packed.

LIGHT DENIM AND BREEZY SHIRTS
The best thing about summer being (almost) over – we get to wear all of our favorite jeansJeans are trousers typically made from denim or dungaree cloth. Often the term “jeans” refers to a particular style of pants, called “blue jeans,” which were invented by Jacob Davis in 1871[1] and patented by Davis and Levi Strauss on May 20, 1873. Originally designed for cowboys and miners, jeans became popular in the 1950s among teenagers, especially members of the greaser subculture.
again. A white or light-wash denim is perfect for the transitional season. Pair with a classic knit for cooler days, and a breezy shirt for the lingering summer days.

CREAM COLORS
The perfect color scheme for easing into fall. We love monochrome cream looks – crisp denim styled with a classic tank top or a cable-knit sweater.

INDIGO AND CAMEL
What we long for this season: clean, indigo-blue denim, and beige shades. The denim skirtA skirt is a tube- or cone-shaped garment that hangs from the waist or hips and covers all or part of the legs. The hemline of skirts can vary from micro to floor-length and can vary according to cultural conceptions of modesty and aesthetics as well as the wearer’s personal taste, which can be influenced by such factors as fashion and social context. Most skirts are self-standing garments, but some skirt-looking panels may be part of another garment such as leggings, shorts, and swimsuits. is the perfect transitional piece – easy to dress up or down depending on the weather.

BOHO BABE
Bohemian vibes are perfect for September days stumbling between summer and fall. This season we’re all about reinvented 70s classics like peasant blouses, long-sleeved dresses and crochet tops.

THE KNIT TRICK
A cozy, preferably oversized, knitted sweater is the perfect throw-over for chilly afternoons. Wear with bikini bottoms by the sea, or with a flimsy skirt for a walk in the city.

source:
http://www2.hm.com/en_us/life/fashion/featured-fashion/goodbye-summer.html

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H&M: THE ACCESSORIES HOT LIST

1. THE LADY-LIKES
This kitten-heeled shoesA shoe is an item of footwear intended to protect and comfort the human foot while doing various activities. Shoes are also used as an item of decoration. The design of shoes has varied enormously through time and from culture to culture, with appearance originally being tied to function. hits all of this season’s trend notes. Pair it with a pastel-colored nylon sock for a quirky yet very stylish twist.

2. THE ARTSY EARRINGS
After seasons of tiny, barely-there ear jewelryJewellery or jewelry consists of small decorative items worn for personal adornment, such as brooches, rings, necklaces, earrings, and bracelets. Jewellery may be attached to the body or the clothes, and the term is restricted to durable ornaments, excluding flowers for example. For many centuries metal, often combined with gemstones, has been the normal material for jewellery, but other materials such as shells and other plant materials may be used. , must come statement pieces. (Yes, that’s an old saying.) The more they look like an objet d’art, the more fashion points to you.

3. THE EYE-CATCHING FLATS
In case you missed it: fashionFashion is a popular style or practice, especially in clothing, footwear, accessories, makeup, body piercing, or furniture. Fashion is a distinctive and often habitual trend in the style in which a person dresses. It is the prevailing styles in behaviour and the newest creations of textile designers. is FUN again. It’s even so much fun that pom-pom slip-ons are the coolest shoes you can wear with your favorite pair of jeans.

4. THE GOLDEN RULE
All Instagram fashion babes know that gold is, well, golden when it comes to accessorizing. Tiny golden chains, medallion pendants and chunky rings are staples in our everyday jewelry wardrobe.

5. THE STRAW BAG (YES, STILL)
Why wouldn’t you want to bring a piece of summer into fall? But instead of flimsy kaftans, wear it with a crisp shirt and a midi skirt.

6. THE SNAKE PRINT
Our favorite reptile inspiration returns this season. We want everything to come in snake print: from extra bulky bracelets to the perfect everyday bag.

7. THE PINK DETAILS
Fall used to mean black, gray and maybe a hint of burnt orange, but that was OLD fashion. New fashion means pastel pink hues are an all-year-round presence. Best worn with golden accessories, of course – tiny hoops or, if your pink detail is a bag, a golden chain strap.

8. THE WOW-WAIST
Because your waist always deserves a little extra attention. A slim belt with an eye-catching buckle will be an excellent partner for your favorite pants, or for a very chic corduroy skirt.

source:
http://www2.hm.com/en_us/life/fashion/editors-picks/the-accessories-hot-list.html

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LATE SUMMER KNITWEAR – HOW TO WEAR THE NEW CLASSICS – H&M

THE SEE-THROUGH ROMANCE
Extend the life of your favorite summer dressA dress (also known as a frock or a gown) is a garment consisting of a skirt with an attached bodice (or a matching bodice giving the effect of a one-piece garment). by layering it with a soft, see-through knit. The trendy silhouette with trumpet sleeves and dropped shoulders completes this romantic, transitional look.

THE NEW CLASSIC TO LOVE FOREVER
A rib-knit sweaterA sweater (American English) is a knitted garment intended to cover the torso and arms.[1] A sweater is either a pullover or a cardigan, distinguished in that cardigans open at the front while pullovers do not. In British English, a pullover may also be called a jumper or jersey, and there is no hypernym equivalent to sweater covering both pullovers and cardigans. should be a staple in your fall wardrobe. The bulky silhouette with longer sleeves makes this on-trend for the new season. Pair with denim cut-offs as summerSummer is the hottest of the four temperate seasons, falling between spring and autumn. At the summer solstice, the days are longest and the nights are shortest, with day-length decreasing as the season progresses after the solstice. The date of the beginning of summer varies according to climate, tradition and culture, but when it is summer in the Northern Hemisphere, it is winter in the Southern Hemisphere, and vice versa. lingers.

THE SUMMERY THROW-OVER FOR EVENING SWIMS
Yes, knitwear is sexy. If, like us, you’re not ready to let go of summer just yet – this loose-knit, V-neck sweater is the perfect throw-over for chilly August nights and impromptu late-night swims.

source:
http://www2.hm.com/en_us/life/fashion/the-tryout/late-summer-knitwear—how-to-wear-the-new-classics.html

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THE ACCESSORIES HOT LIST–H&M

1. THE LADY-LIKES
This kitten-heeled shoe hits all of this season’s trendA trend is the latest style of popular culture including but not limited to: clothing, music, vernacular (common speech), and the latest tv shows. This form of culture is usually expressed by preps and other kids trying desperately to be accepted by peers despite obvious outcastment. notes. Pair it with a pastel-colored nylon sock for a quirky yet very stylish twist.

2. THE ARTSY EARRINGS
After seasons of tiny, barely-there ear jewelleryJewellery or jewelry consists of small decorative items worn for personal adornment, such as brooches, rings, necklaces, earrings, and bracelets. Jewellery may be attached to the body or the clothes, and the term is restricted to durable ornaments, excluding flowers for example. For many centuries metal, often combined with gemstones, has been the normal material for jewellery, but other materials such as shells and other plant materials may be used., must come statement pieces. (Yes, that’s an old saying.) The more they look like an objet d’art, the more fashion points to you.

3. THE EYE-CATCHING FLATS
In case you missed it: fashion is FUN again. It’s even so much fun that pom-pom slip-ons are the coolest shoes you can wear with your favorite pair of jeans.

4. THE GOLDEN RULE
All Instagram fashion babes know that gold is, well, golden when it comes to accessorizing. Tiny golden chains, medallion pendants and chunky rings are staples in our everyday jewelry wardrobeA wardrobe is a standing closet used for storing clothes.The earliest wardrobe was a chest, and it was not until some degree of luxury was attained in regal palaces and the castles of powerful nobles that separate accommodation was provided for the apparel of the great. The name of wardrobe was then given to a room in which the wall-space was filled with closets and lockers, the drawer being a comparatively modern invention. From these cupboards and lockers the modern wardrobe, with its hanging spaces, sliding shelves and drawers, evolved slowly..

5. THE STRAW BAG (YES, STILL)
Why wouldn’t you want to bring a piece of summer into fall? But instead of flimsy kaftans, wear it with a crisp shirt and a midi skirt.

6. THE SNAKE PRINT
Our favorite reptile inspiration returns this season. We want everything to come in snake print: from extra bulky bracelets to the perfect everyday bag.

7. THE PINK DETAILS
Fall used to mean black, gray and maybe a hint of burnt orange, but that was OLD fashion. New fashion means pastel pink hues are an all-year-round presence. Best worn with golden accessories, of course – tiny hoops or, if your pink detail is a bag, a golden chain strap.

8. THE WOW-WAIST
Because your waist always deserves a little extra attention. A slim belt with an eye-catching buckle will be an excellent partner for your favorite pants, or for a very chic corduroy skirt.

source:http://www2.hm.com/en_us/life/fashion/editors-picks/the-accessories-hot-list.html

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